Nir Eyal has developed a framework for designing habit-forming products called “the hook model,” which gives product designers a new way for thinking of the necessary components of creating user behaviour. In this fast-paced session, Nir will take you through how to create massive, repeatable engagement in a predictable way.
Watch Nir’s session to learn:
The common design patterns of habit-forming products.
The stages of habit formation and how to optimize for user retention.
A look into the psychology behind what drives user behaviour and how to build products to cater to core human needs.